Bogner | Experiential Launch

2025

As Events Manager at Printemps New York, I led the production of Bogner's Winter Collection launch, translating the brand's alpine identity into an immersive in-store experience. From sourcing custom fabrications and specialty vendors to coordinating production timelines, logistics, and on-site execution, I helped deliver an evening featuring a branded ice sculpture, synthetic ice rink, live skating performance, and cocktail reception that transformed the retail environment into a memorable brand moment.

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Véronique Gabai x Kelly Rutherford